Sophie SkaggsDirector of Marketing and Communications
Sophie brings nearly 20 years of experience driving full-scale marketing, communications, branding and sales engagement activities in the technology space. With a proven record in launching new, innovative programs to market, Sophie is driving Avanci’s introduction to the Internet of Things ecosystem and supporting its growth as it adds new companies to its marketplace.
Sophie joins Avanci from Ericsson where she held several senior leadership positions in the marketing and sales organizations during her 17-year tenure. In these roles, Sophie drove the event and thought leadership strategy for the company’s North American business, including strategic positioning, content marketing, executive visibility, competitive analysis and lead generation management. She also held responsibility for all sponsorships, tradeshows, and internal, external and customer events.
Sophie received a bachelor of science in business administration and a MBA from the University of North Texas.